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Alyssa Lau from the Ordinary People Style Blog

IT'S KIND OF SURPRISING HOW MUCH YOU CAN DO WITH A CHAIR DURING A PHOTOSHOOT--I MEAN, JUST THINK OF ALL THE WAYS YOU CAN SIT. ANYWAY, THERE ARE GOING TO BE SOME NEW/CRAZY/RAD/EXCITING THINGS COMING TO NEW CLASSICS STUDIOS  IN THE NEXT FEW WEEKS. BUT FOR NOW, CHECK OUT SOME OF MY FAVOURITE FW14 PIECES BELOW. 


It's been a whole week since I've last posted, and while a part of me wants to collapse in the corner of a room and sleep for 24 hours, the other part of me knows that this is the time to grind. Three days ago, I launched New Classics Studios, which, if you haven't yet heard, is an e-commerce project Eric and I decided to tackle 5 months ago. For those of you who don't know, New Classics Studios is what I like to call a carefully curated selection of sustainable and fair trade fashion designers and labels who are changing the fashion industry one garment at a time. If you're interested in reading more about who we are and how we started, you can head over here and here. Anyway, enough chit chat. Here are a few of the photos to Eric and I took of a friend and fellow lab-mate, Pola. Shop the looks below.




MAJORITY OF CLOTHING AVAILABLE SOON AT NEW CLASSICS STUDIOS. PHOTOS TAKEN BY ERIC AT VERMILION LAKE AND BANFF TOWN

Two months ago, I made a very heavy decision and told Eric over Facebook Messenger that I couldn't imagine myself as a Biochemistry graduate student. In fact, I dreaded the thought of it. For much of my life, I've only imagined the future me as either an: a) doctor, b) doctor, or c) doctor. And although I've kept my previous aspirations to myself, it's a little weird and definitely unexpected by my family that I deviate from this path. Long story short, two months ago I did the scariest thing in my life by deciding against a professional career. And I've never been as excited for the future as I am now.

For some time now, Eric has been telling me to open an e-commerce store. And as stereotypical as it seems to me (a blogger opening an online store? Gasp. Unheard of!), I finally gave in and decided to actually do it. Meet New Classics Studios, my brainchild (2/3s of my brain, 1/3 of Eric's) and soon-to-launch women's sustainable and ethical fashion e-retailer. Combining my respect for the environment (EAS anyone?) and the very people who inhabit it with an aversion towards low quality and landfill-destined clothing (a.k.a. the very spawn of the modern day fast fashion industry), I wanted to create something that could positively impact the earth. So, I've attempted to curate some of the best sustainable and fair trade fashion labels/designers from around the world. After all, is an $8 shirt really worth all that social and environmental damage? Rhetorical question: its not.

And while there's still plenty of time until New Classics Studios launches in October (don't worry, we ship worldwide!), I couldn't wait to share this news and a little sneak peek of the clothing with you. I can only hope that you're as excited about this as I am!

YOU CAN VISIT NEW CLASSICS STUDIOS ON OUR /

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ONLINE STORE COMING SOON TO WWW.NEWCLASSICS.CA 












This past Sunday, Eric and I had the privilege of photographing local Youtube singer and overall cool gal Daniela Andrade for Coup Boutique. She also sat down with us in the morning to answer a few interview questions. Read the entire interview here
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